LeanData

LeanData is a modern revenue orchestration platform that empowers GTM teams to automate, align, and optimize every step of the buyer journey. Built natively for Salesforce, LeanData centralizes and orchestrates data, processes, and plays across sales, marketing, and customer success, ensuring the right actions and outcomes at every customer moment. The platform features powerful no-code, drag-and-drop workflow automation, flexible matching and routing, and seamless integrations with leading revenue tech tools. LeanData enables teams to capture, cleanse, enrich, and deliver data from multiple sources, accelerate scheduling, and operationalize Buying Group strategies—all while providing real-time insights and visibility to pinpoint bottlenecks and drive continuous improvement. By unifying people, processes, and technology, LeanData helps organizations deliver differentiated buyer experiences, improve operational efficiency, and accelerate time-to-revenue.

Key features for GTM teams:

• Revenue Orchestration: Automate and coordinate GTM processes with flexible, no-code workflow automation that connects data, tools, and teams across the customer lifecycle.
• Advanced Data Management: Capture, cleanse, enrich, and route data from multiple sources into Salesforce, improving data quality and supporting precise buyer interactions.
• Frictionless Scheduling: Accelerate customer interactions with automated, personalized scheduling solutions for meetings, follow-ups, and handoffs—directly from webforms, chat, or Salesforce.
• Buying Groups: Identify, create, and manage Buying Groups to target key decision-makers, analyze opportunity patterns, and accelerate complex deals.
• Real-Time Insights & Workflow Visibility: Monitor workflows, access audit logs, and uncover inefficiencies to drive operational excellence and continuous GTM improvement.
• Seamless Integrations: Integrate with Salesforce, 6sense, Demandbase, Salesloft, Outreach, Slack, and other leading tools to orchestrate data and trigger actions across your revenue tech stack.
• Alignment & Accountability: Coordinate data and processes across teams, ensuring shared awareness, clean data, and accountability for every signal, play, and process.

GTM teams use LeanData to automate manual tasks, align sales and marketing, and deliver seamless buyer experiences that accelerate pipeline and revenue. By connecting data, people, and processes in one platform, LeanData transforms go-to-market operations and drives measurable business outcomes.